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WGSN - Styletrial

Date post: 12-Apr-2017
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Introducing WGSN StyleTrial Predictive insight based on research from the crowd to identify your next best-seller. CONFIDENT BUYING Reduce risk and uncertainty with a reliable view of what will sell - and what will not - during the design and sample stage. POWERED BY SOUNDOUT Uses tried and tested algorithms and patent-pending methodology - proven to predict hit records in the music industry. BACKED BY THE CROWD Harnesses the opinions of 100s of consumers in your target demographic to inform pricing, phasing, and allocation decisions. SPEED TO MARKET Get to market two to three weeks before your competitor with easy to read, actionable reports within 5 days of testing.
Transcript

Introducing WGSN StyleTrialPredictive insight based on research from the crowd

to identify your next best-seller.

CONFIDENT BUYINGReduce risk and uncertainty with a reliable view of what will sell - and what will not - during the design and sample stage.

POWERED BY SOUNDOUTUses tried and tested algorithms and patent-pending methodology - proven to predict hit records in the music industry.

BACKED BY THE CROWDHarnesses the opinions of 100s of consumers in your target demographic to inform pricing, phasing, and allocation decisions.

SPEED TO MARKET Get to market two to three weeks before your competitor with easy to read, actionable reports within 5 days of testing.

wgsn.com/sty letr ia l | [email protected] | +44 20 7715 6200

HOW IT WORKS

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UPLOAD YOUR PHOTOSUpload photos of products or collections at design and sample stage.

SUBMIT A TRIALHundreds of reviewers in your target market will be selected.

CUSTOMERS RATE AND REVIEWReviewers asked comprehensive questions on style, appeal and price.

RESULTS ANALYSEDFor overall market and price potential, size and age appeal, and level of consensus.

GAUGE MARKET POTENTIALResults collated into one easy-to-understand report and delivered in a maximum of 5 days.

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Overall market potential How appealing are my products

Consensus analysis Popular across the board or conflicting responses

Size appeal Which sizes appeal most

Age appeal Which ages appeal most

Price consensus What do customers think they’d pay

WE TEST FOR


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